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JEWELL PROJECTS · SEPARATION SUPPORT AI · WORKING TITLE
Steadfast
An Australian-first separation intelligence system.
INVESTOR SUMMARY · TWELVE SLIDES · SEPTEMBER 2026
THE FULL INFORMATION MEMORANDUM IS AT STEADFAST-IM.PAGES.DEV
The Problem

Everything arrives at once, at the worst possible moment for clear thinking.

01
Nothing knows his situation
Government sites and legal FAQs are accurate, free and general. None of them knows which part applies to him, and none remembers what he said yesterday.
02
The damage is self-inflicted and preventable
The message sent in anger that becomes an exhibit. The arrangement agreed verbally and never recorded. The appointment attended with nothing written down. None of it needs legal knowledge to avoid — it needs someone steady in the room at the moment of the decision.
03
He will not ask a person
Separated men do not present, do not ask and do not talk. That trait is exactly why the segment is underserved — and why a private, always-available system reaches people that services staffed by humans do not.
The most expensive thirty seconds of the first year happen at 11pm, alone, with a phone.
The Product

Not a chatbot. A system of record for a separation.

Chaos → clarity → priority → action → continuity.
The user’s test The surface What it does
It understands me Talk One or two natural questions at a time. Never an intake form.
It remembers me What I know about you Typed memories he can correct or delete. He never re-explains the basics.
It makes sense of it The Separation Map Seven dimensions, four priority levels, defaulting to unknown until something says otherwise.
It stops me making it worse Don’t Send This Yet He pastes the message. It returns the risks, and a calm, factual, child-focused rewrite.
It tells me what to do next Next Move One action with the reason it matters — and the honest answer when the move is to wait.
The Mechanism

The conversation is not the product. It is how the product collects its inputs.

01
Two brains, one experience
A streamed, human reply and a structured case assessor run against the same message. They may share a model. They never share a prompt, because what makes a good reply is not what makes a reliable extraction.
02
The AI proposes; the application decides
Every structured output is schema-validated. A failure gets one correction attempt, then is discarded rather than applied. What lands in the case record is ordinary deterministic code.
03
Facts are classified, not assumed
Fact, user report, allegation, assumption, professional finding, unknown — six classes enforced at the schema and database level. An accusation can never quietly become a fact through repetition. This is the hardest thing here to retrofit.
04
The context has a hard ceiling
Seven deterministic layers to a 22,000-character cap. The hundredth turn costs what the tenth did — a cost control, a latency control and a prompt-injection ceiling in one decision.
Build Status

Built and verified. Not specified.

7
Build phases complete, repository to hardening
17/17
Tables with row-level security, re-verified 2 Sept 2026
274
Automated tests passing, plus a 30-scenario pressure suite
0
Prompts or replies retained by the AI gateway
Every phase has been exercised end to end against a deployed environment with real model calls — the safety behaviour, the isolation guarantees, the dated chronology and the professional handover pack included. The project’s verification record also documents its own failures: four defects that live browser testing found and API testing could not, all fixed and regression-tested.
“That is not the same as using the product, and the difference mattered.” From the project’s own verification record, on API-level testing
Privacy

Privacy is the architecture, not a policy page.

This product holds what a man tells nobody else, in the weeks he is least able to protect himself. It is the reason he opens it at all.
  • Row-level security on every table. The server accesses data with the caller’s own credential, so it is technically incapable of reading another user’s rows — a property that survives a bug.
  • Postgres 17 in Sydney. Australian data stays in Australia.
  • The AI gateway is instructed never to retain a prompt or a reply. It keeps latency, tokens, cost and status; it never keeps what was said.
  • Speech is transcribed on his own device. An earlier build using the browser’s speech service was removed because it streamed audio to a third party.
  • Anonymous start, complete export, irreversible deletion. The first thing the product asks for is not his identity.
Stated rather than buried: to produce a reply, what he writes goes to the model provider in the United States. Everything else stays in Sydney, and the product tells him so in his own words.
The Boundary

The fastest way to destroy this is to let it drift into practising law.

01
Three safety layers, ahead of everything else
A lexical pre-screen before any model call. A dedicated structured safety assessor that now runs before the reply streams. Crisis contacts in an updatable knowledge layer, so they can be corrected without a deployment.
02
What it will not help with
Breach an order, hide an asset, move a child without agreement, record or track someone without knowing the law, or use the children as leverage. Written into the prompt, not left to the model’s judgement.
03
A real person, near him
Thirty-seven support services across every state and territory, each recorded with how its number was checked. Twenty-eight confirmed against source; nine pending re-check, and that gap is treated as blocking rather than acceptable.
Comfort first — and when a real person is what the moment needs, say who and give the number.
Defensibility

The model is a commodity. Everything defensible sits around it.

Not defensible — assume a fast follower

  • The underlying model. Anyone can rent the same one.
  • The stack. Modern, unremarkable, reproducible.
  • The interface. Any of it can be rebuilt.
  • A general assistant is the real competitor — free, familiar and capable at a single reply. It just forgets him, agrees with any framing, cannot tell an allegation from a fact, and has no duty to notice danger.

Defensible — and compounding

  • The accumulated case. Six months of classified, dated, corrected intelligence does not port to a competitor. Switching cost is real without any lock-in mechanic.
  • The classification discipline. Six classes at the schema level must be designed in, not prompted on.
  • The professional relationship. Practitioner trust is earned slowly and is not purchasable.
  • The Australian specificity. A reviewed knowledge layer that is actually populated, service by service, state by state. Unglamorous, ongoing, and exactly what a fast follower skips.
  • The restraint. A competitor who makes it say more and take a side builds something a family lawyer tells clients to stop using.
Market & Model

The argument is settled. The arithmetic is not.

01
The segment
Separated Australian men, roughly 30 to 55, in the first twelve months — a high-volume, recurring life event with a well-defined window of maximum need. Adjacent expansions are obvious and deliberately deferred.
02
Sizing to confirm
To be built bottom-up from ABS and AIFS data with every derivation step shown. A top-down “global wellbeing app market” figure would be larger, faster to produce, and worth nothing to a reader who intends to check it.
03
Cost is bounded by construction
Fixed infrastructure is US$10 a month today. The dominant variable cost is capped per turn and quota-limited per hour, so gross margin per user does not decay as a case gets more complex.
04
Price to confirm
No pricing has been tested and no billing exists. This is the primary commercial unknown, and the professional channel exists partly to de-risk it. Where the paywall sits is a safety decision as much as a pricing one: the user in crisis is frequently the user who cannot pay.
Route to Market

He is reached where he is already dealing with it.

This user does not search for help, and does not respond to being marketed to as someone who needs it.
01
Family law practices — the strongest channel
The interests align. A client who arrives organised, dated and with facts separated from allegations costs less to serve and gets a better outcome. The handover pack is built for exactly that handoff. Pipeline beyond the first stress-test: to confirm.
02
Men’s health and support services
Organisations already trusted by the segment, holding the emotional load, with no tool for the organisational one.
03
Mediators, employers, member organisations
A prepared party makes mediation shorter and more likely to settle. Same proposition, different economics. Approach for each: to confirm.
The bar is not user satisfaction. It is whether an experienced family law practitioner sees the difference in the client who arrives — a harder test, and the one the referral channel actually applies.
The Sequence

Nothing gets sold until it is proven it cannot hurt anybody.

1
Now
Validate
Professional stress-test with a family law practitioner. Commission the safety review. Close the nine unconfirmed support numbers.
2
Next
Prove it is wanted
A closed pilot through the professional channel. Measure the ten-minute test, the return rate, and whether practitioners see the difference.
3
Then
Prove it can be sold
Pricing tested, billing built, unit economics measured from live gateway data rather than modelled. Brand and name resolved.
4
After
Widen
Separated mothers, the second year, extended family, and the practitioner-facing product built on the same case structure.
A single serious failure in this category ends the product regardless of its economics. Every stage before “prove it can be sold” exists for that reason. Dates: to confirm.
The Ask, and What Is Missing

The product is built. The commercial case is the open work.

to confirm
AMOUNT SOUGHT
Instrument, valuation and close all unsettled
Clinical and legal validation — the gate on launch, not an afterthought to confirm
Closing the commercial unknowns — pricing, a paid pilot, measured unit economics to confirm
Launch-readiness engineering — billing, distributed limiter, operational tooling to confirm
Channel development — practitioner partnerships, slow and relationship-led to confirm
Brand — the mark is drafted and in the product; the identity beneath it is not finished to confirm
Amber marks a figure the founder has not yet settled. There are 41 of them in the full memorandum, listed in one table with a blocking call against each. Team and governance is currently empty and blocking — an investor discounts an unanswered team section further than an unimpressive one.
CLENT JEWELL · clent@jewellprojects.com · Jewell Projects

Confidential, and provided solely for the recipient’s evaluation of a potential investment. Not an offer to sell or a solicitation to buy any security, and not a disclosure document, product disclosure statement or prospectus under the Corporations Act 2001 (Cth). Nothing here is financial product advice. Forward-looking statements carry risk and may not eventuate. All photography is generated concept imagery — no frame is a photograph of a real user, client or team member. The full memorandum, with sources and the complete outstanding-inputs table, is at steadfast-im.pages.dev.